Wednesday, November 7, 2012

HOUSTON, TRADER JOE'S COOKIE BUTTER HAS LANDED

Houston recently got it's first Trader Joe's grocery store.  I've never shopped there but had always heard rave reviews about it.

For those not familiar, it's a grocery store chain of small stores, that carries  almost all it's own branded products.  The stores are smaller because they don't carry 15 kinds of mustard or 20 kinds of soup.  Since it's their brand, there are just one or two kinds of each item.  They are also able to keep their costs down without name brands and most of their products are made with no artificial ingredients and/or preservatives.  A lot are even organic, for the same price.

They are popular because they carry some unique items.
THIS is one of them:

Trader Joe's Cookie Butter
 Words can't even begin to describe this.  Think peanut butter but made with cookies.  Yes, I said cookies.  It's made with a cookie called a "speculoos".  It's a Belgium treat that is made of about 60% ground up cookies.  The jar says "reminiscent of gingerbread" but I have a better description.

Have you ever taken graham crackers and soaked them in milk?  You know how they get all soggy and mushy but are still delicious?  The flavor tastes sort of like that.  It has the exact same consistency and texture of peanut butter (in fact, for those who can't eat peanut butter, this is a great solution).  It's sweet and creamy and, well, amazing.  While the label says you can eat it on apples or spread on toast or waffles, I could just eat it have just eaten it right out of the jar.  I really couldn't understand what all the fuss was about when someone mentioned this strange product with the funny name.  Now I do.  

If there is ever an asteroid heading toward Earth, I'd want to make sure I was sitting on the porch at the farm, surround by those I love, and eating this when it happened.  If you've never tried it, and you have the chance to get it, do it.

Is it just me?  Has anyone else had it?

I'm sure you won't regret it.
Trader Joe's Cookie Butter on a spoon, the best way to eat it

9 comments:

  1. I was just in our local Trader Joe's yesterday buying eggs and soup. I've never known this product was in there. Now I'm just going to have to buy a jar. It looks and sounds delicious.

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  2. I'm miles away from the nearest Trader Joe's, which is probably a good thing. If the asteroid were heading this way, i might have to try wrangling the jar of this stuff from your hand!

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  3. Sadly we have nothing like it, but I have had speculoos biscuits and I know that they are nice so I believe you wholly.

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  4. YoBy JoNel Aleccia, NBC News

    The maker of Trader Joe’s peanut butter tied to a multi-state salmonella outbreak has pulled dozens of additional peanut and almond products because of possible contamination.

    Sunland Inc. of Portales, N.M., has voluntarily recalled 76 different products, including three brands of Trader Joe’s peanut butter, according to a press release issued Monday. Those products were manufactured on the same line as the Trader Joe's products.
    u know there was a recall on that?

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  5. I have to try this! It will be on my list next time we make a Trader Joe's run. I love the atmosphere of Trader Joe's- the staff are always helpful and friendly. A nice place with wonderful things.
    Mary

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  6. Sounds really good. In fact a little too good! No chance of this in the UK any time soon though I bet!

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  7. Wait a minute... Milwaukee had Trader Joe's before Houston??? Something is wrong with this picture.

    I'll be interested to try this. I hate gingerbread, but I love graham crackers.

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  8. We have Trader Joe's here in the high desert of Oregon, too. It is around 30 miles to town to go there - but oh, is it ever fun. That store just feels happy and smells so good - coffee, basil, fresh flowers - yummm. Guess I need to plan a run into town very soon!

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  9. Thanks guys, thanks so much. I just swore off my cookie dough addiction and I find this.
    Sigh.
    I blame you for my thighs. Serious.

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